For this post, I decided to wade in and see what I could find. I trawled Twitter, Facebook, and Goodreads.
I found this wonderful article by Dana Kaye at www. When you pick up a Coke, you know exactly what the soda is going to taste like. You know that the Lexus will have more luxury features than the Hyundai.
When you pick up the latest Nora Roberts novel at the grocery store or a James Patterson book at the airport, you know what types of stories are within those pages. Known brands are comfortable, familiar, and comes with limited risk. In an increasingly crowded marketplace, your greatest challenge is to eliminate risk for the reader.
If you establish an author brand that clearly conveys the types of books you write, readers will be more likely to take a chance on your book instead of the latest bestseller or award-winner. Creating an author brand requires a seemingly straightforward formula: You have to think beyond your genre and subgenre, beyond your day job or previous occupation.
You have to identify the unique themes in your book and the aspects of your background that tie into those themes. They know him as the publishing powerhouse who comes up with dozens of story ideas a year and works with authors in various capacities to execute those ideas.
His books are known for breakneck pacing and short chapters. And he keeps that brand consistent year to year, book to book. A few other examples of successful author brands: Mary Roach uses her interest in weird science and her sense of humor to create nonfiction books about little known aspects of our anatomy and physiology.
Marcia Clark was the prosecutor on the O. Simpson case who writes legal thrillers. Dave Sedaris is a humorist and storyteller, known for his live performances and sardonic wit. Your first step is to create a list of all the themes, characters, and types of stories you write.
Your goal is to find the common denominator. Make a list for each book and highlight the common traits. Are your protagonists all women? Are they dealing with a haunted past? Are they all set in rural areas?
Find the traits that run throughout your work and use that as a launching pad for your brand. Make a list of all the aspects of your background. What type of area do you live in? What did you go to school for? What are your hobbies? Are you a parent? Once you have your list, highlight all the aspects of your background that relate to your book.
For example, our author Margaret Mizushima writes mysteries set in Colorado that feature a working dog. Your author brand should inform all your promotional efforts. From your social media content to the types of events you attend, all should be a part of your branding message.
This will reinforce the message of who you are and what you write. I encourage you to do the exercises and share your author brand in the comments! Dana Kaye is the owner of Kaye Publicity, Inc. Lynn Goodwin Meredith Maran is a prolific, lifelong writer.
Anthologies appeal to those who seek diverse opinions in search of their own truths. This one is an amazing collection of philosophies and approaches that will inspire anyone with a story to tell.
Her career is varied and far-reaching. She took time from her work on her current memoir to answer my questions, and I appreciate it. Here, she shares her opinions about writing successfully. I have supplemented the answers to some of the questions with quotations from the authors in the book.
Tell us a bit about yourself.Heidler, Linda E., NNS use of adverbs in academic writing. Master of Arts (English as a Second Language), August , 72 pp., 6 tables, 16 figures, references.
Brain Pickings does a particularly good job of collecting writing advice from influential authors, which we can apply to create effecti One of my favorite websites is Brain Pickings. The site is a treasure trove of thought-provoking advice from some of the greatest thinkers of our time.
Collected BY MARIA POPOVA for Brain Pickings, Here’s a round-up of the best and most popular advice on writing craft and technique I’ve featured since Developing Strong Story Concepts.
Watch those adverbs. Use them to change the meaning of the verb. 6. Take it easy on the -ings. Tag: Brain Pickings Brain Pickings.
Famous Advice on Writing: The Collected Wisdom of Great Writers. Weekend special for all the writers out there! This is a list of advice on writing by the greatest writers.
Some sample below, “I believe the road to hell is paved with adverbs. I love reading Maria Popova’s Brain Pickings.I also enjoy every morsel of advice offered by Stephen King. Today, the blog had a few excerpts about the use of adverbs from King’s excellent book of advice to writers: On Writing: A Memoir on the Craft.I blogged about this book awhile back.
It’s one of my top three books on the craft that every writer should own. Writing Tips: Abolish the Adverbs.
by Melissa Donovan | May 10, | Writing Tips I have often thought that the best writing advice is the header to Strunk and White’s Element #13, “Omit needless words.” I had the rule pounded into my brain so much that as soon as my fingers type “ly” they move to the “backspace” key.